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QuickCode: 
QQBRMA

Creativity and Innovation

Seminar Overview

In this seminar learn how to think more creatively, to implement your ideas and practice performance-enhancing techniques to drive growth. Gain practice in creative thinking methods to generate ideas and solutions and learn how to align your ideas with corporate needs to add value and increase recognition. Keywords: outside the box, performance-enhancing techniques, ideas and solutions, corporate needs, morale, group performance, collaboration, new ideas, problem solving, decision making, increasing efficiency. CEUs: 1.2. Fee per person: $1895, $1695 for AMA members.

*When registering by phone, be sure to use our Priority Code: XNNT

Provider: AMA (American Management Association International)$1,895 
Topic(s): Leadership & Management > Team Building

Who Should Attend?
Managers, team leaders, directors, project managers, supervisors and any employee

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Detailed Overview/Outline

Do you wish you could apply creative thinking at work to try things that have never been done before? Do you doubt your own capacity for creativity and innovation? Do you have trouble getting creative thinking and solutions from your team?

Creative thinking is essential to your business! Relying on yesterday’s ideas, products and assumptions can spell failure to your company and be a detriment to your career. Now you can learn proven creative thinking techniques to generate new ideas and get a blueprint for establishing a climate of innovation in this lively, interactive and hands-on seminar. You will discover new ways to break through mental barriers, ho-hum thinking and roadblocks—in order to improve performance, stimulate creative thinking and unleash the creative potential in yourself and your team.

How You Will Benefit

  • Practice creative thinking methods to generate ideas and solutions
  • Turn existing problems into opportunities for growth
  • Discover new techniques for securing enthusiasm for new initiatives
  • Encourage out-of-the-box thinking
  • Apply creative thinking techniques to foster innovation and improve systems, products and processes
  • Enhance morale, group performance and collaboration

What You Will Cover

  • Identifying practices that help promote creative thinking and innovation
  • Focusing on results vs. focusing on good process
  • Maximizing the connection between courage and creative thinking
  • Developing and leveraging from your own creative strengths
  • Brainstorming tools and techniques to cultivate creative thinking and generate ideas and solutions
  • Producing, evaluating and selecting new ideas: models for analyzing options
  • Practices and guidelines that create an innovative work environment
  • Real-world practice: opportunity spotting/solution generating

Who Should Attend

Managers, team leaders, directors, project managers, supervisors and staff in all industries—and anyone who has influence over the creation, adoption and implementation of new products, services and processes.

Extended Description

The Messy Nature of Innovation

  • Identify Practices That Help Promote Creativity and Innovation
  • Describe the Trade-Offs Between Focusing on Results vs. Focusing on Good Process
  • Explain the Connection Between Courage, Confidence and Creativity

Nurturing New Ideas and Solutions

  • Use Various Brainstorming Tools for Generating Ideas
  • Describe the Conditions That Make for Effective Brainstorming
  • Identify Which Idea Generation Tool Works Best for Different Situations

Recommended Practices Review

  • Identify the Practices and Guidelines That Create an Innovative Work Environment
  • Give the Creative Process the Patience Necessary to Get to Bold Ideas
  • Identify the Moment When to Move the Process from Diverging to Converging

Real-World Practice

  • Manage a Problem-Solving Process from Beginning to End
  • Recognize the Iterative Nature of the Design Process
  • Implement Problem-Solving/Idea-Generation Meetings

Sponsor Background:
The American Management Association was founded in 1923. They have built a content control check into every one of their professional seminars. Plus a series of checks and balances to ensure that the content of every AMA seminar is precisely targeted to:

  • provide comprehensive, hands-on training that is of practical use when you return to the job
  • focus on need-to-know specifics, relevant to the demands of global business today
  • offer the expertise and personalized attention of top-ranking instructors
  • facilitate your career development and business savvy

Whether you're looking for a solid foundation of business fundamentals or strategies to help you seize growth opportunities for your company, AMA offers expert instruction to help you:

  • manage your priorities effectively
  • cultivate more productive working relationships
  • increase your on-the-job value
  • align your skills with marketplace demands
  • bring out the best in people, processes and yourself

Cancellation and Refund Policy

If you cannot attend a seminar you may contact AMA in advance to transfer to a future session, or can send someone to take your place. If you need to cancel your attendance, AMA will give you a complete refund if you cancel more than three weeks before your seminar begins. To cancel, simply call. If you cancel with less than three weeks' notice, you will be liable for the entire seminar fee, however you may request a courtesy transfer to use at any future AMA seminar of equal or lesser value. The courtesy transfer must be used within one year of the date of your originally scheduled seminar. In fairness to all attendees, if you do not attend a seminar session for which you are confirmed, and do not cancel with a minimum of three weeks’ notice as described above, you will be charged the entire seminar fee.

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