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Fundamentals of Strategic Planning Live or Remote Access
This new course offers an overview and introduction of strategy to those who are not directly involved in the formation of strategy, but want to expand their perspective and understanding of strategy's impact on their work lives and the success of their company. It is designed to provide a perspective and vocabulary about strategy that enables the participant to constructively support the strategic direction of the firm. 2 days. 1.2 CEUs. Fee per person: $2445, $2195 for AMA members.
*When registering by phone, use Priority Code: XNNT
Provider:
AMA (American Management Association International)
Topic(s):
Organization Development >
Planning
Who Should Attend?
Anyone who must communicate with managers and leaders who create and implement strategy, including support personnel involved in the implementation of strategy, line supervisors, middle managers
We Also Recommend:
Improve your knowledge of strategic planning to understand what senior management is thinking and why—and increase your value to your organization!
Here’s an overview of strategic planning for those not directly involved in the planning process, but who want to understand the impact of strategy on their work and their organization’s success. Gain a perspective and vocabulary for strategic planning to help you actively and constructively support your firm’s strategic direction.
How You Will Benefit
- Understand what strategy and strategic planning mean to an organization
- Learn key concepts and the language used by those involved in strategic planning
- Discover various approaches companies use to develop strategy
- Find out how strategy moves from concept through implementation to realization
- Recognize techniques companies use to assess their current and future environments
- Identify specific ways you can contribute to your organization’s strategic success
What You Will Cover
- What strategy and strategic planning really mean
- How strategy creates value for customers and stakeholders
- How companies develop strategy: seven strategic planning processes
- The strategic planning process in action: five stages of a classic approach
- Assessing the environments
- Three Ds of strategy: discussion, decision, development
- Implementing strategy: how strategy cascades through the organization
Who Should Attend
Managers and supervisors who want to expand their strategic planning skills and management perspective…and anyone who must communicate with managers and leaders involved in the creation and implementation of strategy.
Extended Description
Learning Objectives
- Define the Terms Strategic Planning and Strategy
- Articulate Five Essential Strategy Decisions That Drive Strategy Formation and Implementation in an Organization
- Describe How Strategy Cascades Throughout an Organization
- Link Your Specific Role to the Organizational Strategy and to the Actions Required to Implement the Strategic Plan
What Is Strategic Planning?
- Define the Terms Strategic Planning and Strategy
- Identify Five Essential Strategy Decisions Necessary for Organizational Success
- Recognize a Strategic Planning Process for Strategy Formation
- Determine the Key Stakeholders and Participants in the Strategic Process
- Describe How Strategy Impacts the Organization
Why Organizations Create Strategy
- Recognize the Grand Design Within the Organization
- Explain the Significance of the Environments Affecting the Organization
- Discuss Growth and Profit Strategies
- Describe Various Market Segmentations
- Identify How Organizations Create Value for Their Customers and Stakeholders
- Express How an Organization Decides Its Value Proposition
- State Why It Is Important to Link Your Actions to Strategy
How Organizations Develop Strategy—Processes for Creating Strategy
- Recognize How Strategy Today Creates Unique Issues and Traditional Challenges
- Identify Seven Strategic Planning Processes
- Discuss Which Approach Would Best Fit Your Organization
The Strategic Planning Process in Action
- Identify the Five Stages of a Classic Strategic Planning Framework
- Describe How Strategy Works in an Organization
- Articulate the Highlights and Time Requirements of the Process
- Recognize Your Role in Your Organization’s Strategic Plans
Assessing the Environment
- Identify Strategic Patterns in the Environment
- Explain and Anticipate Patterns
- Express Why Assessing the Environment Is Important
- Describe Six Tools/Techniques for Conducing External and Internal Assessments
Three Ds of Strategy—Discussions, Decisions and Developments
- Review Key Stages of the Strategic Planning Process
- Describe How SWOTs, Core Competencies and Critical Success Factors Are Incorporated into the Strategic Discussions
- Appreciate the Rationale Behind Strategic Decisions
Implementing and Reviewing Strategy
- Discuss Strategic Alignment and What It Means to an Organization
- Identify the Ways an Organization Creates Strategic Alignment
- Develop a Series of Questions to Facilitate Strategic Conversations
- Recognize Accountability Systems
- Identify Reward and Recognition Incentives for Success
- Express Why, When and How Often Strategy Should Be Reviewed
Alternative Approaches to Create Strategy
- Identify Seven Strategic Planning Approaches
- Discuss Which Approach Would Best Fit Your Organization
Sponsor Background:
The American Management Association was founded in 1923. They have built a content control check into every one of their professional seminars. Plus a series of checks and balances to ensure that the content of every AMA seminar is precisely targeted to:
- provide comprehensive, hands-on training that is of practical use when you return to the job
- focus on need-to-know specifics, relevant to the demands of global business today
- offer the expertise and personalized attention of top-ranking instructors
- facilitate your career development and business savvy
Whether you're looking for a solid foundation of business fundamentals or strategies to help you seize growth opportunities for your company, AMA offers expert instruction to help you:
- manage your priorities effectively
- cultivate more productive working relationships
- increase your on-the-job value
- align your skills with marketplace demands
- bring out the best in people, processes and yourself
Cancellation Policy
Transfer, Cancellation and Refund Policy
For Classroom, Live Online, and Webinar programs, you may transfer to a future session, send someone to take your place or cancel without penalty at any time up to three weeks prior to your program. If you provide AMA with less than three weeks notice, or fail to attend, you will be liable for the entire program fee.
100% Satisfaction Guaranteed—At AMA, we guarantee the quality of our seminars. In fact, 98% of our participants say they would recommend the course they have taken to their colleagues. If, for any reason, you are not satisfied with a seminar for which you have paid, AMA will give you credit toward another seminar of comparable price or will refund your fee.
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